Case Study: Milli

Industry

Fashion

Years in Business

Fifty years

Rapid Turnaround

Keeps event on track

Creative Solutions

From floors to walls

Red-Carpet Worthy Event with TPH Style

When creating an exhibit and launch events to celebrate 50 years of retail fashion excellence, the organizers of Milli: A Celebration of Style needed to transform the Art Gallery of Hamilton (AGH) into a space worthy of a fashion retail icon. TPH leveraged expertise and technologies from across its network of locations to create striking, branded solutions on a range of materials that helped to create a memorable event.

Challenge

Opening a new exhibit at the AGH and hosting two gala evenings to launch Milli: A Celebration of Style required a wide range of material to elevate the event without affixing items to walls or causing damage to any surface.

The show, curated by Nolan Bryant, showcases “the business and artistry of retailing” and organizers wanted to make sure every piece reflected the style of the fashion retail trailblazer. This required creativity, attention to detail, and speed since the exhibit opening was rapidly approaching.

Solutions

The TPH network, led by the Hamilton location, ensured every luxurious piece was produced and delivered flawlessly on a tight timeframe, without compromising quality or creativity.

Large Format Wall Decals
Print Products
Acrylic Gallery Labels
Picture-Perfect Scanning
Floor Graphics

Benefits

Every piece needed to elevate ordinary and mirror an extra-ordinary woman. From the floor to the walls, across every custom-printed piece and using a wide range of materials, TPH needed to ensure each element had the Milli creative, luxurious flare. TPH leveraged its network of locations to deliver massive self-adhesive wall murals, to smaller brochures, collectable postcard packages, hand-painted invitations, and directional floor signage.

Large Format Vinyl Print

From scanning articles and printing a grand newspaper wall on self-adhesive vinyl, a large removable vinyl dress wall and anti-slip directional floor signage, TPH printed and installed impactful pieces on every surface to help tell Milli’s memorable story.

A Network that Delivers

Whether it was painting Milli pink on edges of invitations, reverse-engineering packaging to create a collectable postcard gift set, hand-cutting displays on site to accommodate new sponsors or offering expert advice to help turn an ordinary display into a showstopping piece, TPH’s network of locations delivered on time and to the high standards of the Milli brand.

Special Branded Touches

Recognizing the need for high-quality pieces consistent with Milli’s esthetic, TPH provided quality control on every item from invitations, postcards and brochures to the massive display walls, and offered organizers creative options like soft-touch lamination for a luxurious feel, hand-painted edges, and acrylic gallery display labels featuring on-brand Milli pink to make sure each element was as well put together as Milli’s fashion-forward clients.

This required creativity, attention to detail, and speed...

Milli | Fashions

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